Location Based Social Media

For those worried about privacy, location based social media is not for you.  The ability to publish what you are doing and where allows smartphone wielding consumers to “check-in” to businesses and other locations.

Top 5 Location Based Social Media Services

Businesses are able to offer special deals and promotions to customers who check-in.  This process encourages word of mouth advertising.  Sites like Foursquare also include a competitive element where rewards are given to users for checking-in to certain places, or for checking-in to locations the most.

Comprehensive Guide to Location Based Services

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  1. #1 by Kate Clark on February 15, 2012 - 12:34 pm

    I think businesses that have “checking in” is a really interesting and effective way of letting consumers know you’re out there because you are letting your public do the advertising for you.

  2. #2 by colbybair on February 15, 2012 - 11:24 pm

    Cool post, I never really thought these types of things would be useful to companies, but I guess everything is useful.

  3. #3 by Josh Murdock on February 16, 2012 - 2:56 pm

    I think Rob Goates will appreciate this.

  4. #4 by Rob Goates on March 13, 2012 - 11:03 pm

    I do.

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